Madame Tussauds London -Greenscreen Refresh

We decided as a marketing team that some of our photo green screen designs have become fairly stale at Madame Tussauds and the majority of them needed a refresh. 

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Madame Tussauds also revamped their customer journey by building new sets for each collection of waxwork figures. 

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For 2022, their new area would be themed around Music Festivals which they branded as "Impossible Fest". This would feature celebrity singers from present day, all the way back to the 80's!

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Additional sets include; "All-Stars Area" , "Red Carpet" and "Oscars Stage". MTL also wanted an overlay themed around Marie Tussaud; who infamously created the 'Madame Tussauds' brand back in 1802.

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I wanted to ensure that the designs we had going forward had a lot more vibrant look/depth to them, as some of them hadn't been updated for quite some time. That way guests would be purchasing a "once in a lifetime" product that they couldn't replicate themselves. 

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